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| | In modern business conditions, employee professionalism plays defining role in further growth of the company. Heads of companies are aware of it and start investing money in upgrading the educational qualifications of the personnel.
Main forms of training, which are prevalent in the market at present, are: business trainings & business seminars. Also, corporate trainings & seminars are quite popular.
Basic distinction between corporate trainings & seminars & other forms of training is their individual approach to each client, and also some features, connected with group dynamics of audiences. Participants of corporate trainings are acquainted with each other, have developed relations & already got used to work in a team. It, of course, influences both on training process & on end results. Effects of corporate trainings and seminars are distributed on entire collective, as they all in a collective with new skills obtain experience with application of new skills in practice.
Participants of business seminars & business trainings are usually unfamiliar among themselves and have no teamwork experience, which should be considered during training.
Difference between trainings & seminars also exists. Trainings are provided with exercises, in which participants are involved. This ensures profound consolidation of obtained skills & such form of training is more often used, when consolidation of skills at unconscious level is required.
What is corporate training? Nowadays, is corporate training a craze or way of developing the companies? What to be done so that the investment in corporate training is repaid?
Today, probably, not a single company exists, which is unfamiliar with word “training”. Overwhelming majority of organizations know difference between “open” training & “corporate”. But, exact purpose essence of corporate training, what tasks can be resolved with its help & what results are to be expected – not many understand this.
For many companies, corporate training is a craze. “Competitor ordered – means, it is necessary for me to do the same”. Desire “should be not worse than others” is characteristic for corporate mentality. Or even: “Should be like all”. It would seem, that it is not bad enough, maybe, even good, but … to survive in ever-increasing competent conditions, it is important to learn to be different from others.
Second popular belief pertaining to corporate training is notation about training is as “magic wand”. They say that it is necessary to undergo corporate training, and the life will be settled: sales will go up, profit will increase, personnel becomes more loyal, & the company – successful. Only one thing is required – is to pay few bucks to training companies & that’s it … As they say, “it is too good to be truth”.
Certainly, any training will yield some result. But the boss, as a rule, wishes to receive “all & that too, at once”.
Companies frequently consult the trainer-consultant as a doctor, and this analogy is quite appropriate: if something is not good in the organization, it is logical to assume that the “organism” company is not healthy. Good trainer-consultant, as a good doctor, first would want to analyze so as to establish the true reasons for “illness”. Entire things begin here …
You can inquire: “Well, how to go about so as to achieve the expected results from corporate training?”
It is obvious, that we should be prepared for this process. Preparation is required both from the trainer as well as from the company.
Trainer should understand & feel the situation in the company, inquire into all subtleties, therefore, if you are the head – provide the trainer with maximum information; any minute detail can be important.
In the first place, clear understanding is required from the head, that training allows the participants to acquire or develop some skills. But, as a one-time measure without consolidation of achieved results, it can have only short-term effect.
So that the effect is long-term, entire set of measures is required. Good trainer-consultant will definitely give you recommendations how to support & develop the acquired skills. Rather serious measures may be required: revision of motivational scheme of trained employees, updating the business process of interaction with client or something else.
Well and finally, you, as head of the company, should tune the employees for forthcoming training of personnel. First of all, training for them is a signal, that “administration is not satisfied with them” or threat remains forever & spirit of the employees will not be the best and will obviously is not conducive for fruitful training.
If the participants are explained that the company is investing on their development because it has faith in them & connects the future of organization with them, then employees will assess it. Besides, it is important to convince, so that employees assess the connection between increased work efficiency & growth prosperity, both of the organization as well as personal. |
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