Brand Confusion

Contest Info

  • Started: 3/24/2011 11:20
  • Ended: 3/27/2011 17:00
  • Level: advanced
  • Entries: 29
  • Jackpot:
  • FN Advanced 1st Place $5
  • FN Advanced 2nd Place $3
  • FN Advanced 3rd Place $2
  • FN Advanced 4th Place $1
Brand Confusion
Contest Directions: With so many imitating brands coming from the East, it's easy to have brand confusion. In a recent case a company imitating Polo Ralph Lauren brand sold thousands of handbags to customers who thought they were buying the original Polo bags. At a close inspection handbags read "Polo Marco Hiuui", even though the words Marco Hiuui are printed in small font, while "Polo" and a look-alike logo are printed in large size.
Let's take brand confusion to a new level and swap any two brands. Take any product with famous brand (or just logo) and substitute a name from another brand. For example, take the famous Nike logo and in Nike font letters write "Puma". Take a Snickers candy bar and substitute "Snickers" for "Nescafe" written with Snickers distinctive letters. These are just some ideas.

Contest Info

    • Started: 3/24/2011 11:20
    • Ended: 3/27/2011 17:00
    • Level: advanced
    • Entries: 29
    • Jackpot:
    • FN Advanced 1st Place $5
    • FN Advanced 2nd Place $3
    • FN Advanced 3rd Place $2
    • FN Advanced 4th Place $1
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